South Pasadena : City Joins Image Project
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The city has joined an effort to improve the San Gabriel Valley’s image.
The City Council last week approved participation in the San Gabriel Valley Image Project, a joint public and private effort sponsored by the Synthesis Group, an Anaheim Hills consulting firm.
“There’s a strong feeling that the San Gabriel Valley is quite lackluster and needs to be re-energized,” Mayor Evelyn Fierro said. “It’s basically been neglected by statewide leaders for many, many years.”
South Pasadena’s cost of participation is expected to be about $5,000.
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